About Us

We're obsessed with the makers and the livers.

The spaces in which we live and work and the people who inhabit and create them. For 27 years, we've been helping clients develop brands and experiences that shape the way we live and make.

Powerful storytelling is at the heart of everything we do. We find and develop deep insights, inspire new ways of thinking and seeing, always pursuing the next best idea.

We partner with our clients with cross-disciplinary teams that leverage our laser focus on the built environment to co-create brands and experiences that surprise, inspire, and delight their customers.

Our Domains


Create compelling customer-centric brands. Activate brands with interactions and experiences.


Develop insights that drive new products and services. Test, learn and iterate to find what works.


Launch new businesses from idea to market. Support startups with brand and business strategy.

Our Purpose

We want to use the power of creativity to enhance how we live. We’re excited and inspired by the positive impact we can have on the lives and spaces of our clients and their customers.

When you’re our client, we embed ourselves in your world and your business. We’ll be equal custodians of your brand promise, connecting your brand to your audience through engaging storytelling and experiences.

Trout has been delivering brand-led growth and innovation for the Reece Group for 27 years. Our position in the Group gives us access to unmatched talent and resources.